Interesting site!

http://fora.tv/2010/03/26/Mullen_and_Galloway_Who_Is_Doing_This_Well#Scott_Galloway_How_to_Make_Content_Go_Viral
want to feel like an intellectual? go to Fora.tv. its very informative, and allows us to download videos. most of the videos are about an hour-long, but most of them have a short clip of the best part of the speech, so its easy to decide whether you want to see a certain video or not!

this video analyses how a video can be made to spread like wildfire!
personally, i like Michael Pollan.
If anyone else has a person to recommend, please tell me.